β Cities Completed
πΊοΈ Utah Counties Map
π How to Hit 10 Cities a Month β The Draper Cluster Strategy
Cluster nearby cities in a single trip. Saturdays allow two 5Ks with a short drive between. Four weeks Γ 2-3 cities = 10+ per month.
π Week 1 Β· South Valley Cluster
Run #1: South Jordan (trails near 10600 S)
Drive to Riverton: 8 min Β· Run #2: Roper's Park
π Week 2 Β· SLC North Bench
Run #1: Murray (Cottonwood Creek trail)
Drive to Midvale: 7 min Β· Run #2: City path
π Week 3 Β· East Bench Canyon
Run #1: Sandy (Hidden Valley Park)
Drive: 12 min Β· Run #2: Big Cottonwood Canyon
π Week 4 Β· Utah County Day Trip
Run #1: Lehi (Thanksgiving Point area)
Drive: 8 min Β· Run #2: AF Canyon trailhead
Finishes Jan 2028 at this pace
π‘ Saturday Double-Run Rule
Pick two cities within 15 min of each other. Run City A β short drive β Run City B. Total: ~2.5 hrs. Two double-run Saturdays = 4 cities from weekends alone. Stack the rest on weekday routes from Draper.
π Best City Pairs for Saturday Double-Runs
| City A | City B | Between | From Draper | Content Angle |
|---|---|---|---|---|
| South Jordan | Riverton | 8 min | 12 min | SoJo vs Riv rivalry π₯ |
| Murray | Midvale | 7 min | 20 min | Old vs new Utah vibes |
| Lehi | American Fork | 8 min | 20 min | Silicon Slopes country |
| Lindon | Pleasant Grove | 10 min | 28 min | Utah County classics |
| West Valley City | Taylorsville | 10 min | 22 min | Gritty west side energy |
| Bountiful | North Salt Lake | 10 min | 30 min | Legacy Parkway corridor |
| Ogden | South Ogden | 12 min | 45 min | Northern Utah road trip |
| Provo | Orem | 12 min | 35 min | BYU territory π |
| St. George | Washington City | 15 min | 3.5 hrs | Epic red rock content π€ |
| Cedar City | Enoch | 12 min | 2.5 hrs | Southern Utah road trip |
π± Content Strategy: How to Go Viral With This Challenge
Based on @mcclain.inutah's Instagram. His Utah High School series hits 2.4Kβ4.6K likes and 300β600 comments every time. Here's the playbook.
1οΈβ£ 255 Episodes Is Your Engine
His HS series works because it's ongoing β people watch for their school. Your challenge has 255 built-in episodes. Tease the next city at the end of every video.
2οΈβ£ Optimize for Comments, Not Likes
One car selfie got 284 comments: "Tell me the craziest thing at your HS?" For cities: "Which city should I hit next? Drop it below π" Comments = algorithm fuel.
3οΈβ£ The "Accurate or Nah?" Formula
His most-used caption. For you: "Would you run a 5K here? π " or "This city underrated or overrated?" Low-effort to comment = high engagement rate.
4οΈβ£ City Identity = Tribal Comments
People defend cities like they defend schools. "Running through [City]β¦ tell me what makes it special" gets locals flooding comments and tagging their friends.
5οΈβ£ Collabs Kill Your Numbers
Solo content: 2.4Kβ4.6K likes. Collab posts: 62β303 likes. That's a 15Γ drop. This challenge stands alone β don't dilute it with other creators.
6οΈβ£ Utah Scenery = Best Hook
Lead every reel with the best visual of that city. Utah is gorgeous. Your first second decides the swipe. Landscape first, you second, always.
7οΈβ£ Post Daily, Not Perfectly
He posts 1β2x/day. On rest days: polls, "guess the city" games, "which city next?" Keeps the algorithm warm between run days.
8οΈβ£ Hashtag Smart
Always #utah #utahlife #utahgram + rotating #utahrunner or #utahisrad. Stay niche. Hide below fold with period breaks. Always.
9οΈβ£ Build a Branded Hashtag
Create #McClain255 and use it every post. Makes the challenge searchable, builds community identity, encourages followers to track your progress.
π The Giveaway Strategy Works
City #2 was "guess which city, I'll DM you a video." Followers get invested in your route. One per month = follows + comments + shares in one shot.
π― The Big Picture
255 cities is a nationally unique challenge. Nobody else is doing this. This isn't just a running account β it's a Utah culture documentary. Give each city character β its best trail, its weirdest thing, a local interaction β and every Utahn will share it with someone from that city. That's how you build to 100K.